Product of the day—Vapor Corp. Krave King

Vapor Corp., a leading U.S.-based electronic cigarette company, recently announced the successful launch of Krave King, the newest line of Vapor Corp. products. Krave King includes Vapor’s innovative new soft-tip filter technology. In June 2012, Vapor Corp. filed a non-provisional patent for a soft tip filter said to have the same tactile feel of a traditional cigarette.

“We believe the soft padded electronic cartridge is the most significant innovation to e-cigarettes since their invention and introduction to the U.S. marketplace,” said Kevin Frija, CEO of Vapor Corp. Frija noted that the comfort of the new soft tip filter will offer their customers the most realistic experience akin to the filters of traditional cigarettes.

“We are truly excited to offer this unique, remarkable advancement to our customers,” Frija said. “We are constantly striving to enhance the user’s experience of our customer base, and we are confident that Krave King will take center stage of the electronic cigarette industry.”

Krave King will be the same size and feel of a traditional cigarette, including a FLEX TIP™ Soft Filter and a real looking ash LED. Utilizing MINIMAX™ Technology, Krave King offers the most authentic electronic smoking experience of any e-cigarette in the industry. Krave King not only features the evolution of the best flavor experience to date in both tobacco and menthol flavors, but it also has enhanced vapor production.

Krave King will be available in new packaging, which includes a smaller soft pack with a flip top resembling the motion of flipping open a pack of traditional cigarettes. Krave King will also be available in traditional black and white colors, and in “1 Pack” and “2 E-Cig Bonus Packs.”
“These new packaging options not only will have more appeal for the consumer, but Krave King’s retail display packaging has been strategically designed to offer the most visible branding opportunity for our valued retailers,” said Frija. “And, with one of the highest profit potential and consumer value, Krave King is sure to redefine the game in our industry.”

Vapor Corp., a publicly traded company, is a leading U.S.-based electronic cigarette company, whose brands include Fifty-One®, Krave®, VaporX®, EZ Smoker®, Green Puffer®, Americig®, Fumare™, Hookah Stix™ and Smoke Star®. Electronic cigarettes, designed to look like traditional cigarettes, are battery-powered products that enable users to inhale nicotine vapor without smoke, tar, ash or carbon monoxide. Vapor’s electronic cigarettes and accessories are available online, on television and through retail locations throughout the United States.

For more information on Vapor Corp., visit www.vapor-corp.com or call 888.8.SMOKE.8. And be sure to visit Vapor Corp. and speak with a representative of the company at the 2013 Tobacco Plus Expo at booth 200.

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